Digital Marketing

Job Description:

Roles and Responsibilities

• End-to-end planning, research, analysis and implementation of paid marketing campaigns as per the assigned budget and business goals
• Excellent understanding (keyword and audience mapping, campaign structuring, targeting, bidding) of various advertising formats like Search, Display, Video, and paid Social.
• Ability to write highly engaging ad copies and communication
• Regular campaign optimization to enhance conversion rates and lower acquisition costs.
• Analysing data to make informed campaigning decisions.

Location - Gurugram